it’s never just about “the work”
It’s about what it does and what it means for your business. This is the lens we look through in executing on behalf of our clients. We create and roll out comprehensive strategies, campaigns, and platforms to build momentum, increase awareness, and deliver definitive, sustained results.
Restaurant Website, Menu Design, & Photography
The Bonfire Effect team revamped the Domenic’s website and menus, going for style and simplicity, with striking photography and rich verbiage that highlight the irresistible nature of the bistro’s culinary creations.
Custom Illustration for a Molecular Bio Magazine - Part 1
To create an impactful 2019 Marketplace concept and visual approach for Thermo Scientific, Bonfire Effect produced thematic language and support messaging, brought to life with original illustrations and detailed design.
Patient Folder Design
Bonfire Effect designed visually appealing folders to showcase AFM's professional yet approachable reputation in the Northern Colorado community.
Core Brand Tradeshow Booth Design
Bonfire Effect helped Hach capitalize on the momentum it created at the 2014 ACE show by building on the existing designs with refreshed messaging and visual upgrades. Our team updated Hach’s booth graphics with short, punchy copy and large product imagery for a fresher look while retaining the overall brand continuity from year to year.
Website Design & Development
Bonfire Effect created a clean look and feel for the Pieces Technologies website to match the overall brand – designing simple pages and user experiences to guide visitors easily through the journey.
Restaurant Branding, Collateral, & Web design
otto PINT needed to create just the right image to convey this innovative concept which combines local craft beers and signature pizzas in a distinctly casual Colorado setting. The Bonfire Effect team drew inspiration from both the name and the property’s history to help establish a distinctly engaging brand, a new website, and various collateral items like menus, signage, and promotional materials.
Website Rebuild for a Family Medical Practice
Associates in Family Medicine engaged Bonfire Effect to rebuild their website. Our team refreshed the design, built robust integrated directories, amplified SEO, incorporated responsive design, and more – all to better represent the AFM brand and improve the patient experience online.
RuggedJet 4200 Product Launch Campaign
To emphasize the huge amount of real customer collaboration that went into the development of Brother’s RuggedJet 4200, the Bonfire Effect team created a robust product launch campaign centered on a single, powerful theme: Built for Real.
Office Space Environmental Branding
Accurence engaged Bonfire Effect to conceptualize, design, and implement an environmental rebrand of their workspace. Our team incorporated distinctive colors, messaging, and designs to tell the Accurence story and bring the brand to life within the once-cold walls of their office building.
Colorado Brewery Logo Design
Purpose Brewing engaged our creative team to concept and design a meaningful logo for their purpose-driven brand. We dedicated the same level of care and creativity that they give to each of their brews – with a handcrafted logo that captures the Purpose story.
Pest Management Campaign
To create more "buzzzz…" (pun intended) around the full-page printing power that Brother PocketJet 7 mobile printers bring to pest control applications, our creative team developed a theme and strategy for an email campaign that would reach both Brother's existing customers and a new list of key prospects within the pest management industry.
Tradeshow Booth Design
After engaging Bonfire Effect to create a more sophisticated, modern brand identity, Accurence needed an effective, multipurpose booth design that would serve as the first expression of their new look.
A new brand look & a new proposal template
As a respected provider of high-quality engineering, technology, and life safety services, BCER needed a new visual identity to more accurately represent their uncommon commitment to their customers and quality.
Farm Weekend Event management
To reinforce AFM’s active and vibrant role in the Northern Colorado community, the Bonfire Effect team identified a way for them to “cultivate” support for local farmers, fresh, savory foods, and good causes throughout Fort Collins—all by sponsoring the first-ever Farm Weekend event.
Building the brand for an employee healthcare plan
The Bonfire Effect team was instrumental in the development of Tengo Employee Health, handling all naming, messaging, logo design, visual identity, and strategy around the offering.
Audience-specific Print & digital ads
Hach hired Bonfire Effect to create a print and digital ad concepts that would speak to the pain points and needs of power customers – helping them feel empowered (see what we did there) through every step of their water analysis.
Wine Labels
Sweet Heart Winery needed a recognizable logo and look to define their emerging Signature Series – a high-end lineup of wines marked by exceptional grape varietals, exclusive growing regions, an extended aging process, and artful attention from the winemaker.
B2G Sales & Marketing Analysis
SAFEbuilt needed a way to monitor their progress toward executing the strategy they had in place. They wanted the scoreboard used by their business development team to drive smart growth aligned with the approved strategy, not just any growth. To give SAFEbuilt a way to measure their activities and results and get the most leverage out of their CRM, we used Tableau—a leading data visualization tool—to extract the myriad data from Salesforce.com and turn it into actionable insights.