it’s never just about “the work”
It’s about what it does and what it means for your business. This is the lens we look through in executing on behalf of our clients. We create and roll out comprehensive strategies, campaigns, and platforms to build momentum, increase awareness, and deliver definitive, sustained results.
Greener by design™: Leading the charge toward more sustainable innovation
We transformed and elevated Thermo Fisher Scientific's environmental sustainability initiatives into a unified identity with Greener by design™, streamlining messaging and enhancing brand credibility for a greener future.
Thermo Fisher Scientific: Mol Bio Quiz
Thermo Fisher Scientific had an existing campaign that needed a spark. With our help, they discovered that the campaign needed more personality to make a connection with the intended audience.
Thermo Fisher Scientific Ready-to-Go COVID-19 Testing Program Campaign
How Thermo Fisher Scientific is helping America get back to business (and play) as usual with a simple, coronavirus testing program.
A Live Webinar for Patient Financial Services Teams
Revenue Enterprises set out to bring valuable thought leadership content to current and prospective clients to give patient financial services (PFS) professionals practical ways to increase patient payments while prioritizing the patient experience, all with a little inspiration from the one and only Disney.
"Rock the Clone" Campaign Theme & Design
The Thermo Fisher Scientific team engaged Bonfire Effect to elevate and evolve the “Rock the Clone” theme with highly visible and scalable creative imagery and messaging. The final go-to-market products held notes of the original campaign while fine-tuning the value propositions of the respective product families. All for a bold, emotive, and energetic cloning workflow experience that was music to scientists’ ears.
Planning, social promo, & web design for a gravel grinding event
Bonfire Effect crafted consistent designs, messaging, and content to elevate the FoCo Fondo brand, create a fresh cohesive look across platforms, and build excitement around their amplified FondoFest biking event.
"Plant Something" Social Awareness Campaign
To grow awareness and engagement around the Plant Something Colorado initiative, we created a grassroots (see what we did there) social media photo contest that helped drive gardeners to CNGA’s statewide nursery partners.
"Here for Good" Campaign
To reinforce AFM’s long history in Windsor, communicate their deep-rooted dedication to the community, and generate buzz around the all-new urgent care, Bonfire Effect worked to strategize and implement a high-impact marketing campaign with an authentic hometown vibe.
"Taste of Fort Collins" Event Management
Our team handled all of the strategy and planning details for AFM’s sponsorship of Taste of Fort Collins. We orchestrated a full campaign that included promotion through radio, social, and website platforms, as well as emails, volunteer and partnership coordination, prize gathering, and event signage.
Desktop Printer Product Launch
To help Brother Mobile Solutions launch their all-new lineup of desktop thermal printers, Bonfire Effect strategized and implemented a multi-channel product marketing campaign – complete with theme, positioning, messaging, web content, digital and print advertising, emails, and more.
BookNow Product Launch
BookNow is a smart online booking engine powered by SolaGenius that gives app users a razor-sharp edge when it comes to getting found and getting booked on the web. To establish, guide, and inspire a dynamic product reveal for this game-changing new feature, Bonfire Effect strategized and implemented a full-scope product launch campaign to reach franchisees and Sola pros alike.
Ion Torrent Campaign Theme Development
Thermo Fisher Scientific engaged Bonfire Effect to develop options for creative campaign themes, high-level messages, and distinctive designs to show the clear advantages of their Ion Torrent focused NGS applications.
RuggedJet 4200 Product Launch Campaign
To emphasize the huge amount of real customer collaboration that went into the development of Brother’s RuggedJet 4200, the Bonfire Effect team created a robust product launch campaign centered on a single, powerful theme: Built for Real.
Pest Management Campaign
To create more "buzzzz…" (pun intended) around the full-page printing power that Brother PocketJet 7 mobile printers bring to pest control applications, our creative team developed a theme and strategy for an email campaign that would reach both Brother's existing customers and a new list of key prospects within the pest management industry.