To reinforce AFM’s long history in Windsor, communicate their deep-rooted dedication to the community, and generate buzz around the all-new urgent care, Bonfire Effect worked to strategize and implement a high-impact marketing campaign with an authentic hometown vibe.

BookNow is a smart online booking engine powered by SolaGenius that gives app users a razor-sharp edge when it comes to getting found and getting booked on the web. To establish, guide, and inspire a dynamic product reveal for this game-changing new feature, Bonfire Effect strategized and implemented a full-scope product launch campaign to reach franchisees and Sola pros alike.

The Bonfire Effect team revamped the Domenic’s website and menus, going for style and simplicity, with striking photography and rich verbiage that highlight the irresistible nature of the bistro’s culinary creations.

otto PINT needed to create just the right image to convey this innovative concept which combines local craft beers and signature pizzas in a distinctly casual Colorado setting. The Bonfire Effect team drew inspiration from both the name and the property’s history to help establish a distinctly engaging brand, a new website, and various collateral items like menus, signage, and promotional materials.

To emphasize the huge amount of real customer collaboration that went into the development of Brother’s RuggedJet 4200, the Bonfire Effect team created a robust product launch campaign centered on a single, powerful theme: Built for Real.