Today, with the expansive World Wide Web at your fingertips, you can find nearly endless possibilities for images and icons. And by sprinkling some magic design dust on everyday stock photos, you can really make them your own – all without breaking the budget. 

We all have things that inspire us… things that help craft the story of who we are and give us that extra fuel to work with passion, live with purpose, and “B on fire.” For our dauntless founder and chief design officer, those things range from whiskey (surprise, surprise) to a WWII trench whistle (intrigued?). Take a closer look…

This year's FondoFest isn't only for the gravel-grinding guru. It's a full day of biking and fun that's truly fit for the entire family - with courses geared toward everyone from the cycling aficionado to Strider-riding kiddos, plus New Belgium beer, food trucks, live bands, and more. 

The holidays for some are marked by copious amounts of cookies, caramel corn, and candy canes. But let’s be honest, cocktails and Christmas go together like Santa and his sleigh (or more realistically, two-hour lines at the mall… yet another reason for a good stiff drink!).

Many of you have probably caught on to our clear penchants for both bourbon and bonfires. And yet, while we won’t ever turn down a good glass of whiskey, it’s our fiery focus and spirited desire to “start something” that really guide who we are and what we do every day.

We came, we cooked, we conquered… Our first annual Holiday Food Cookoff was a stuff-your-face success. Not only did we fill up on heaping platefuls of festive goodness, but we also voted on standout recipes in three categories… though only one took home the coveted first prize.

There’s no shortage of things to love about fall: bright colors, crisp, clear days, and let’s not forget...comfort food. But for those of us at Bonfire Effect, our annual pumpkin carving shindig is definitely a fall favorite front-runner…though Travis’ (in)famous pumpkin martinis might have something to do with that.

Enjoy our top picks for truly fangtastic Halloween marketing campaigns over the years.

We’re beyond excited to welcome Purpose Brewing & Cellars to our growing roster of clients (and not just so we can product test some awesome beers). Our team has had a blast helping this brand-new craft brewery find its unique place in the beer mecca of Fort Collins, with a fresh logo that tells one cool story.

There’s a lot of talk out there about the importance of brand authenticity. According to Cohn & Wolfe’s “Authentic 100,” a global report on the role of authenticity in business, nearly 90 percent of consumers claim they’re willing to reward and support a brand they perceive as authentic. Wowza!

A while back, we gave a glance into our initial groundwork on creating a proven and affordable turnkey lead-generation systems for our clients. Now, we’re stoked to share that our SalesFlume system is officially live!

Our team at Bonfire Effect makes it a priority to truly optimize the limited time we get with our clients and their subject matter experts (SMEs)—collecting nuggets of wisdom and know-how that are guaranteed to go a long, long way.

And while some of us re-enter a familiar routine of carpool lanes, sack lunches, and parent-teacher conferences (plus significantly quieter days and blissfully early nights), others can’t help but reminisce about the good ol’ days.