MARKET RESEARCH

Strategic by-products of our market research process include:

Target audience & persona development – You want to create a bright, blazing, “I-want-to-be-part-of-that” type of future. We help you do it by reaching the right people.

Competitive assessments – We take an objective look at your competitors, capturing their strengths, weaknesses, and core messages to hone your most significant differentiators and opportunities.

MARKETING STRATEGY

For a full-scope strategy that captures every opportunity for growth, we can deliver expertise in:

Go-to-market strategy – outlining your target audiences/personas, value proposition, sales cycle, and sales strategy to map how you’ll reach customers and gain a competitive edge.

Social media strategy – plotting the path to the highest impact SoMe platforms, ads, and posts

Digital strategy – planning a powerful online presence that prompts conversion, complete with SEO, SEM, and PPC

Content strategy – building a blueprint of effective inbound and outbound content to propel your brand