A little like stereotypes, stock images exist because they’re a shortcut of sorts to something needed… generally, some kind of budget-friendly graphic to prevent your page from turning into a sleep-inducing sea of text. Unfortunately, they also share another characteristic with stereotypes: their limitations and/or lack of originality. If you happen upon an exceptional photo, you can almost be sure it’s in use somewhere else.
The good news is, with an ounce or two of creativity, you can overcome these challenges. Today, with the expansive World Wide Web at your fingertips, you can find nearly endless possibilities for images and icons. And by sprinkling some magic design dust on everyday stock photos, you can really make them your own – all without breaking the budget.