How do you take a moving box – full of dust-covered content from under a brand bed – and make it right for today? How do you pay homage to the old and look toward the new… creating a grand conglomeration of words about where your business started and where you want to go?
As brand storytellers, this is the stuff we live for.
This Valentine’s Day, we’re reminiscing on love song classics. And while there are plenty of gems to choose from, we’ve landed on a genuine piece of Hank Williams gold.
He once spoke fluent Kurdish. He can Tweet like a pro while changing a diaper and wrangling a toddler by one foot. He makes marketing magic happen. He is the most interesting man in the world. Okay, maybe not THE most interesting… but pretty darn interesting. Get to know a little more about our resident Account Director, SoMe guru, and connoisseur of brilliant brand stories: Ben Aaker.